An Interview With Lucas Ruppli, Head of Design
Tell us about your career path at Furrer Jacot and how the brand has evolved over time.
"I started at Furrer Jacot as an apprentice at 16 years old and remained there until I was 20 when I went to live in South Africa. There I worked as a volunteer for the United Nations as part of my military service.
When I returned to Switzerland, I accepted a position as a goldsmith replacing someone who was on leave.
Eventually the Head Designer left and the company began to outsource the design of new jewelry collections. However, this didn’t work because there was no relationship between the designers and the artisans. So the company began to search internally for someone who understood the brand and could rise to the challenge of designing new and modern collections."
"Applying for the position, I was challenged to design a new collection. The company liked my work, launched the collection and it became quite successful; and I was made Head of Design! "
With a 150 year history behind the brand, how do you keep the brand current in an ever changing and competitive marketplace?
"We can conceptualize and create outstanding and modern designs because we base every design on traditional handcrafting and individuality. I believe we create timeless, elegant objects of art."
What do you think is the most special part of being a jewelry designer?
"My creations are not industrial or cookie cutter. Each one is unique and challenging and must appeal to an individual's taste and style. Whether creating a ring for a man or a woman, the design must be relevant and meaningful to someone's sense of style."
Describe the creative process when designing a new piece of jewelry?
"Sometimes I just start drawing, but I usually get my inspirations from nature or architecture. If I am in Japan or in New York, I draw differentially; it has to do with the feelings that a place bring out in me.
The inspiration for Furrer Jacot's carbon fibre collection, for example, was sports. We used carbon fiber to create something very sporty, contemporary and linear. In this case, I did not focus on the shape or designs of the rings but allowed the collection to evolve according to the characteristics of this exciting new material."
How important are wedding and engagement rings to you?
"A ring is something very individual; it becomes a ring when it matches the person who is wearing it. When designing, I need to have a person in mind who will wear this kind of ring, to make a connection between the inspiration and the creation of the ring. The story behind the design is very important, so I try to make a representation of the feelings I have during the design process."
Describe Furrer Jacot's working environment in Switzerland?
"Furrer Jacot is a small family owned company with only 40 employees, so we are still able to keep our brand DNA intact. We work in a three floor building, and everybody is from the same town of Schaffhausen - so we actually know each other and operate pretty much like a family."
Why are FJ’s wedding and engagement rings so special?
There are many reasons; first and foremost we create every ring with great passion. We constantly talk about our work! Each piece is handmade and we like to think each ring has some of the passion of the person who created the ring. Secondly, all our “ingredients” – the stones and metals we use – are of the highest quality. Finally, we provide our customers with an unparalleled service; we always keep our clients at the front of our minds every step of the way."
Could Lucas help you bring your dream wedding ring to life? Click here to read more on custom-made wedding rings.